Speech: business purpose

Diego Horcajada, November 2017

In this speech at the 2017 Sustainable Brands Conference in Istanbul,  Mac Macartney shares with us some anecdotes in his career as an international speaker when talking to corporate leaders.

He invites us to imagine a society where “no decision, no law, no actions will be permitted if it harms the future of our children (seven generations to come)” 

I would be glad if you share your thoughts after watching it.

Diego Horcajada

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